How can my community get involved in housing advocacy?
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Effective advocacy usually involves person-to-person communication. Many Rooms is trying to help by making important information and tools available. You will need to be persistent in your advocacy. Sometimes the wheels that make these projects happen turn slowly.
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Think about the relationships your community already has and start talking about housing advocacy. Your friends, family, and neighbours are as concerned about this as you are. Think about policy-makers and politicians who you already know that you might be able to contact for advice, help, or direct action on housing projects.
Create an advocacy team within your community. Projects die when there are too many people directing them and no clear responsibility. Create a small team that takes responsibility and can delegate tasks as needed. -
Use stories. Within your congregation there are surely some stories of people who have needed or greatly benefited from affordable housing. Include those and make your advocacy personal. Storytelling is huge – if people are emotionally moved by a real story, they will likely want to support your cause. The closer to home the story is, the more effective it is.
Be proactive in producing materials and articles for local news outlets, like interviews and letters to the editor. Make sure to use positive language and stay focused on positive outcomes. There is so much to celebrate with new housing – there’s no need to mention anything negative about any parties, even if they are unreasonably opposed to what you are promoting. Positivity has a much stronger and longer-lasting effect. -
Direct communication is far more effective than a petition. Politicians will often see a petition, acknowledge it, and then move on. They can be effective at times, primarily for very specific and less controversial functions, like adding a speed bump to a road.
Letters and emails that ask politicians and agencies for specific actions on specific projects are easier for them to respond to. A general request for more housing doesn’t give them much to work with in their meetings. A letter that reminds them that the housing project at 123 Any Street is waiting for a delayed permit or a release of funding gives them an action they can take right away. -
You can always look up provincial and federal ministers responsible for housing and let them know which projects are important to your community. It’s also useful to speak to your local elected representatives. They’re responsible to you, after all.
civicengagement.ca allows you to enter a Canadian address and find names and contact details for municipal, provincial, and federal politicians.
Communicating for housing advocacy
Writing a compelling letter to a politician or agency will often be your first step. Generally, you want a letter to be unique and written in your own style and language. This is more effective than a mass mailing of identical letters – if you create a letter campaign, encourage other writers to modify the letter to be in their own style.
Be sure to include information such as where you live (this lets the recipient know you’re a voter they count on), why this project matters to you, how you’re connected, what you would like to see happen, why this is important, and gratitude for their consideration.
Sample letter
Address, City Hall
Date
Position (Councillor)
Jane Doe
As a resident of XX City, I am concerned about the prevalence of homelessness and the lack of suitable housing. Personally, …if you have a personal story, share it here
I strongly encourage you to do whatever you can to support the housing development of XX units at ADDRESS
Housing is becoming increasingly out of reach for many in our society. Homelessness is growing. The proposed development will help alleviate this.
As our local elected [politician title/position], we need you to take a strong stance in support of providing housing for everyone. We need you to vote to approve this project.
Thank you for your consideration. I look forward to hearing back from you and working with you on the advancement of this project.